New high-intensity, energy efficient LED technology married together with the finest raw materials.
Absolutely Fashionable
Our products are designed with both our pets and owners in mind. So go ahead…BE PROUD! Whether going for a run at night or heading to a party…you can show off Fido’s new stylish swag!
Trendsetting Design
Expertly Designed. Lovingly Handmade. Engineered to last. Genuine leather, cowhide padded webbing and high quality double-woven polyester meet with zinc alloy to craft collars worthy of a HERO!
Feature Rich
Taking Fido for a nightly walk? Illuminate your way with high-intensity LEDs! Don’t worry about traffic, your dog can be seen from over 1000ft away! Up to 80 hours of runtime on two easily replaceable watch batteries.
Happy Customers
Products
Happy Dogs
Design Hours Spent
Your pet is going to LOVE it!
Send us your pet photos!
Instagram
Show off your pet wearing their new gear on Instagram! We love pet photos!
Share the love with your friends!
Does your dog look awesome in their new swag? We LOVE pet photos! Share your photos on Facebook or Twitter! Be sure to tag us 😉